Animation Students Create Award Winning Musical PSA Campaign For US Fish and Wildlife Service
Released on: November 13, 2007, 9:21 am
Press Release Author: The Art Institutes International Minnesota
Industry: Education
Press Release Summary: Animation students from The Art Institutes International Minnesota receive Best In Show award from the U.S. Fish and Wildlife Service for animated musical PSA.
Press Release Body: During the American Conservation Film Festival held in Shepherdstown, West Virginia from November 1-4, 2007, several animated Public Service Announcements (PSA) produced by students who attend Art Institutes schools were unveiled. The musical PSA developed by a team of Media Arts & Animation students attending The Art Institutes International Minnesota received the Best In Show Award for their project titled, "Migration at Minnesota Valley."
"Migration at Minnesota Valley" focused on the Minnesota Valley National Wildlife Refuge in Bloomington, Minnesota. The team met with local representatives at the refuge and developed a concept for the animation. During the meetings, the team wanted the PSA to demonstrate people and animals working together and the migration of different species of birds. Dustin Rients, a Media Arts & Animation student, wrote an original song for the PSA that helped deliver all the messages in a fun and interesting way. Instructor, Jon Dege, lead the students throughout the creative and developmental process. The students involved in the project include: Sarah Minor, Erin Horton, Eric Domholt, Allyssa Howard, Katie Hoffman, and Sam Huber. Combined, the team put in an estimated 7,000 hours in the one minute, and fifty second long PSA.
The Teddy Project originally began at The Art Institutes International Minnesota in 2002, where Media Arts & Animation students developed an animated Teddy Roosevelt and his side-kick Puddles the Blue Goose. The Art Institutes International Minnesota has partnered with the U.S. Fish and Wildlife Service each year since 2002 and this year they produced an award-winning musical PSA.
Each year, students from The Art Institutes system of schools take on the daunting task of making a two-dimensional Teddy Roosevelt come alive in an animated educational campaign entitled \"The Teddy Project.\" This year, the project, which partners the U.S. Fish and Wildlife Service with Art Institutes throughout the US, is designed to introduce urban youth to the wonders of natural wildlife within its own habitat. The final versions will be used both locally and nationally as informational pieces about the 547 National Wildlife Refuges nationwide. The PSAs will also be shown at local movie theaters, visitor centers, outreach events, and schools, as well as at the American Conservation Film Festival.
Among The Art Institutes involved with The Teddy Project are schools located in Atlanta, GA; Arlington VA (as The Art Institute of Washington), Brookline, MA (as The New England Institute of Art); Dallas, TX; Denver, CO; Fort Lauderdale, FL; Las Vegas, NV; Miami, FL (as Miami International University of Art & Design); Minneapolis, MN; Philadelphia, PA; Portland, OR; San Diego (as The Art Institute of California - San Diego); San Francisco (as The Art Institute of California - San Francisco); The Illinois Institute of Art - Chicago; The Illinois Institute of Art - Schaumburg; The Art Institute of New York City; and The Art Institute of Pennsylvania - York.
The Art Institutes International Minnesota is one of The Art Institutes (www.artinstitutes.edu), a system of over 35 education institutions located throughout North America, providing an important source of design, media arts, fashion and culinary arts professionals.
The U.S. Fish and Wildlife Service is the principal Federal agency responsible for conserving, protecting, and enhancing fish, wildlife and plants and their habitats for the continuing benefit of the American people. The Service manages the 94-million-acre National Wildlife Refuge System which encompasses more than 535 national wildlife refuges, thousands of small wetlands, and other special management areas. It also operates 70 national fish hatcheries, 64 fishery resource offices, and 78 ecological services field stations. The agency enforces Federal wildlife laws, administers the Endangered Species Act, manages migratory bird populations, restores nationally significant fisheries, conserves and restores wildlife habitat such as wetlands, and helps foreign governments with their conservation efforts. It also oversees the federal aid program that distributes hundreds of millions of dollars in excise taxes on fishing and hunting equipment to state fish and wildlife agencies.
Web Site: http://www.artinstitutes.edu/minneapolis
Contact Details: The Art Institutes International Minnesota Anj Kozel 15 South 9th Street Minneapolis, MN 55402 612-656-6862 612-338-2417 akozel@aii.edu