Affiliate Network Drives Change in Advertising and Marketing Industry
Released
on: April 08, 2010, 9:22 pm
Author:
Eric Schecter / www.clickbooth.com
Industry:
Marketing
Traditional marketing avenues such as radio and television
advertising are losing ground as a result of new advertising and
marketing avenues become more developed. The affiliate network of
Clickbooth is challenging the traditional paradigm for marketing and
advertising with great success. Clickbooth leverages the power of the
Internet to produce measurable results for their customers.
The affiliate CPA network of Clickbooth is causing many marketing and advertising
departments to completely rethink their marketing strategy. The CPA stands for“cost per action” and similarly “cost per acquisition”, which allows for
quantifiable results and increased return on investment (ROI).
March, 2010 – Clickbooth.com -
The world of advertising and marketing is changing as a result of several innovative
products that are available online. An affiliate network is a network of publishers
that drive predefined results for businesses across a wide range of industries. The
program that has been established by Clickbooth has produced significantly higher
ROI for an advertiser’s marketing dollar than traditional marketing means.
The success of the Clickbooth affiliate network program has pushed their innovative
business to the number one slot in the Inc. Magazine top 500 fastest growing
businesses in the marketing and advertising industry in 2009. Clickbooth also
ranked number five overall. Their growth rate over the past four years was an
astounding 12,000% (twelve thousand percent).
Their success was driven by providing customers and advertisers with exceptional
value through a highly reliable and robust affiliate CPA network. Clickbooth
maintains the integrity of the network through their highly competent and detail
oriented compliance team. The compliance team promptly removes any affiliate, or
publisher, that attempts to abuse the system. This has resulted in an affiliate network that is not only trusted
by customers, but is also populated by many of the best affiliates in the business.
Although the goal from the beginning may not have been to completely transform an
industry, Clickbooth’s success is definitely causing changes. Businesses are able
to conduct advertising and marketing campaigns with lower upfront costs and greater
returns for their investment. Additionally, businesses are better able to measure
the success of their campaigns, which is one of the difficulties associated with
traditional marketing avenues.
The affiliate CPA network ensures that marketers and advertisers only pay for a
predefined result such as clicks, registrations, sales or an amalgamation thereof.
With over 20,000 affiliates in the Clickbooth affiliate network, they are able to
reach a wide range of niche markets to better support their customer’s needs.
Finding synergy among businesses and publishers is key to providing results.
Clickbooth is driving forward with innovative products with continued growth and
success planned for 2010. As more and more advertising departments leverage the
power of the Clickbooth affiliate CPA network, they are finding that they are able
to obtain more for their advertising dollar with greater quantifiable results.
Clickbooth was created in September of 2002 in the industry of
Internet marketing developing a strong affiliate cpa network. They rigorously
screen and monitor the affiliates in order to ensure a reliable environment.
With over 20,000 publishers participating in their affiliate network,
Clickbooth is changing the face of marketing in a wide range of industries.
Author: Eric Schecter
Address: 301 N. Cattlemen Rd. Ste.300 Sarasota, FL 34232 United States
Phone #: (941)483-4188
http://www.clickbooth.com